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SEMM Forum 2010 Notes 1

Strategic Enrolment Marketing and Management Forum 2010 I attended this forum last Monday November 22, 2010 and decided to blog my notes.  Hope you find them helpful.  Leo Innovations in Enrolment...

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SEMM Forum 2010 Notes 2

Branding and Recruitment: Two Sides of the Coin Mary Dila Brainstorm Strategy Group Discussion on “what is a brand” example of the Nike swoosh – in itself is not a brand many definitions – needs to fit...

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SEMM Forum 2010 Notes 3

A Framework for Retention – Dr Jim Black Integrated Retention – use a matrix – student risk vs experience risk (factors can be controlled or influenced but not both) Address institutional risk factor –...

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SEMM Forum 2010 Notes 4

Career Services and Retention: The Academic Connection Tony Botelho – SFU First semester is key to address career and academic goals with students because 2 out of 3 students say the most important...

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SEMM Forum 2010 Notes 5

The Path from High School to Higher Ed: Insights into Student Decision Making Suzanne Tyson – President – Studentawards Inc – http://studentawards.com/ Free service for students to find scholarships...

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SEMM Forum 2010 Notes 6

Getting Human Online: Making Your Voice Stand Out on the Social Web Howard Kang, Ignition Officer BlueFuego Inc Explosive growth of the web and the information available to people anytime, anywhere –...

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